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"With the customization and implementation of AllofE's content management tool, ContentM,agents are now able to update their own information including their services, experience, education, property picks and contact information. The site serves as a one stop solution to home buying needs."
View the Essential Realty Success Story
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Real Estate
The real estate industry’s growth is very volatile in relation to the stability and health of the economy. Employment and interest rates play a huge factor in home buying trends. In order to compensate for lags in home buying, the real estate service company must strive to expand their client base. AllofE recognizes the increase in Internet empowered consumers and a growing demand for real estate services offered via Web sites. Not only is there an increase in virtual real estate agents, but also a demand from the already established bricks and mortar real estate companies to develop high tech Web sites to attract new clientele. Based on this demand, AllofE developed an application to meet the needs of the e-home buyer and seller market.
Vital Aspects
The key to a successful real estate application is to provide the home buyer with all property details available including as many visual images as possible in a consistent and easy to use manner. To provide this information without a need for very much administrative system maintenance, AllofE develops real estate systems that integrate directly with the MLS database. This provides a company with all available information and pictures without the need to manually enter and maintain the data.
In addition to property information, another important aspect is the aggregation of multiple real estate agent home pages / modules with their associated qualifications, services, property picks, contact functionality, etc. In order to decrease site maintenance costs, AllofE builds systems that allow as much information as possible to be delegated across an organization. This is accomplished through the use of a Rich Text Editor that allows a user with no HTML or programming knowledge to enter information and modules that format and store information in a consistent manner. Real estate agents are, therefore, able to maintain their own home page information that will be displayed consistently in relation to the other agent pages.
Proficiency
A successful real estate site will have the potential to store large amounts of data. For this reason, AllofE incorporates extensive search capabilities to aid users in searching for property information using MLS numbers, zip codes and address information, price ranges, school districts, etc. By identifying the property information most important and recognized by the end user, AllofE’s applications make locating pertinent property information quick and easy for any home buyer.
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